Junior Brand Manager CRS (Child Segment)

Package Description

Main purpose of role:

The Junior Brand Manager supports the Brand Manager in growing the Britax Römer Brand across the EMEA region behind integrated, holistic brand and portfolio management plans.

Main areas are New Product Development, Commercial Innovation and Marketing Campaigns based on consumer insights and market trends.

She/He focusses on supporting strategic projects to help drive penetration and grow the car seat category in EMEA.

Key Accountabilities and Responsibilities:

  • Analyse market trends and “bring the outside in” to form future product and marketing campaign needs
  • Identify and implement opportunities to further drive the segment strategy
  • Drive understanding of and synthesize the consumer needs in our products, communication, and overall strategy
  • Lead of international and cross-functional teams from brand side; specific focus in new product development teams
  • Ownership and responsibility for the Children CRS portfolio across the entire product lifecycle
  • Manage the Children CRS portfolio to deliver sustainable, profitable segment growth for the EMEA region
  • Identify and implement opportunities to further drive the segment strategy
  • Successfully plan and execute new product and commercial initiatives across the EMEA region in close collaboration with the markets
  • Plan, execute and manage winning, ROI-based national and retailer-specific marketing & demand creation campaigns across the EMEA region with excellence
  • Challenge the organization in case of unaddressed potential and opportunities

Candidate Profile:

  • Bachelor’s / Master’s degree in Business Administration or similar
  • Passion for brand building and new product development
  • Minimum 2 years of professional experience in brand / product management
  • Strong leadership
  • Strong cross functional / cultural team player with excellent communication skills
  • Agile and self-responsible person
  • Fluency in English and German both verbally and in writing, other languages are a plus

Britax Romer

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